143. Image Optimization3. Image Optimization3.1 SmartImageWhat is it?SmartImage provides presets thatoptimize display for different typesof content, dynamically adjustingbrightness, contrast, color and sharpnessin real time. Whether you're workingwith text applications, displaying imagesor watching a video, Philips SmartImagedelivers great optimized displayperformance.Why do I need it?You want a display that deliversoptimized display all your favoritetypes of content, SmartImage softwaredynamically adjust brightness,contrast, color and sharpness in realtime to enhance your display viewingexperience.How does it work?SmartImage is an exclusive, leadingedge Philips technology that analyzesthe content displayed on your screen.Based on a scenario you select,SmartImage dynamically enhances thecontrast, color saturation and sharpnessof images to enhance the contentsbeing displayed - all in real time withthe press of a single button.How to enable SmartImage?1. Press to launch the SmartImageon screen display.2. Keep pressing to toggle amongOffice, Photo, Movie, Game,Economy, SmartUniformity and Off.3. The SmartImage on screen displaywill remain on screen for 5 seconds,or you can also press "OK" to makeconfirmation.There are multiple modes to select:EasyRead, Office, Photo, Movie,Game, Economy, LowBlue Mode,SmartUniformity and Off.(V\5GLF3KRR0RYL*(FRQR\/RZ%OX0RG8QLRL\• EasyRead: Helps improve readingof text based application like PDFebooks. By using a special algorithmwhich increases the contrast andboundary sharpness of text content,the display is optimized for astress-free reading by adjustingthe brightness, contrast and colortemperature of the monitor.• Office: Enhances text and dampensbrightness to increase readabilityand reduce eye strain. This modesignificantly enhances readabilityand productivity when you’reworking with spreadsheets, PDFfiles, scanned articles or othergeneral office applications.• Photo: This profile combines colorsaturation, dynamic contrast andsharpness enhancement to displayphotos and other images with