68Screen AdjustmentConfigure the Picture settings (Backlight, Color Tone, etc.).The layout of the Picture menu options may vary depending on the product.Picture ModeMENU m → Picture → Picture Mode → ENTER E···PicturePicture ModeBacklightContrastBrightnessSharpnessColorTint (G/R)10070456550G50 R50– The displayed image may differ depending on the model.Select a picture mode (Picture Mode) suitable for the environment where the product will be used.Video/Image mode improves the picture quality of the video device. Text mode improves the picture quality of thecomputer.• Shop & MallSuitable for shopping malls.– Select either Video/Image or Text depending on the picture mode.• Office & SchoolSuitable for offices and schools.– Select either Video/Image or Text depending on the picture mode.• Terminal & StationSuitable for bus terminals and train stations.– Select either Video/Image or Text depending on the picture mode.• Video WallSuitable for environments where videowall display are used.– Select either Video/Image or Text depending on the picture mode.• CalibrationIn this mode, the brightness, color, gamma and uniformity settings customized using the color calibrationprogram Advanced Color Management are applied.– To apply the Calibration mode properly, make sure you configure the picture quality settings, such asbrightness, color, gamma and uniformity, using the color calibration program Advanced Color Management.– To download the Advanced Color Management program, visit www.samsung.com/displaysolutions.Chapter 06Shop & Mall