74Tip:To dismiss the Advanced picture settingsmenu, just wait a few seconds withoutpressing any buttons. Or press Þagain to dismiss the menu immediately.Expert Picture Settings (4K models only)4K (UHD) TV models have additional picture settings for demanding home theaterenthusiasts. Expert Picture Settings include gamma, noise reduction, 11 point whitebalance adjustment, and extended color management.You can access Expert Picture Settings only by using the Roku Mobile App on an iOS ®or Android™ mobile device. For more information, go to the following link on the Rokuweb site:go.roku.com/expertpicturesettingsChanging privacy settingsNote:Privacy settings are not present on TVs operating in non-connected mode.AdvertisingOnly in connected mode, by default your TV uses an advertising identifier to trackyour TV usage. You can change the privacy settings on your TV in two ways:resetting the advertising identifier and limiting ad tracking.Reset the advertising identifierResetting the advertising identifier clears the prior usage history that your TV stores,and then begins tracking again. From that point forward, your new usage patternsaffect the advertisements you see on your TV.1. From the Home screen menu, navigate to Settings > Privacy > Advertising.2. Highlight Reset advertising identifier. Press Þ to view more information about thisoption. When you finishing reading the information, press OK to close the MoreInformation window.