Chapter 2. Positioning 11The customer who benefits the most from NeXtScale is an enterprise looking fora low-cost, high-performance computing system to start or optimize cloud, bigdata, Internet, and technical computing applications, which include the followinguses: Large datacenters that require efficiency, density, scale, and scalability. Public, private, and hybrid cloud infrastructures. Data analytics applications, such as, customer relationship management,operational optimization, risk and financial management, and enabling newbusiness models. Internet media applications, such as, online gaming and video streaming. High-resolution imaging for applications ranging from medicine to oil and gasexploration. “Departmental” uses in which a small solution can increase the speed ofoutcome prediction, engineering analysis, and design and modeling.2.1.1 Three key messages with NeXtScaleThe three key messages about IBM NeXtScale System is that it is flexible,simple, and scalable, as shown in Figure 2-1.Figure 2-1 IBM NeXtScale System key messagesEvenasmallclustercanchangetheoutcomeArchitectedforperformance,scale,andscalabilityMaximumimpact/$OptimizedSoftwareStackwithPlatformComputingthepowerbeyondthehardwareFLEXIBLEDeliveredreadytorunChannelandboxshipcapableOptimizedforyourdatacentertodayandreadyforittomorrowBuiltonOpenStandardsseamlessadoptionOnepartnumberunlocksIBMsserviceandsupportwithIntelligentCluster2 SIMPLE1 SCALE3SingleArchitecturefeaturingNativeExpansionOptimizedsharedinfrastructurewithoutcompromisingperformanceThebackisnowthefrontSimplySilver thepolishisitsessentialsonlydesign
